Your Guide to the Next AliExpress Sale: 2025 Complete Calendar

If you shop on AliExpress regularly, you already know that timing your purchases around a major sale event can save you anywhere from 20% to 70% off regular prices. But knowing exactly when the next AliExpress sale is — and how to prepare for it — is the difference between a good deal and a great one.

This guide covers every major AliExpress sale event in 2025, what to expect from each one, and the strategies that experienced shoppers use to maximize their savings.

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2025 AliExpress Sale Calendar: All Key Dates at a Glance

Before diving into individual events, here is a full overview of every confirmed and expected sale in 2025. Dates for smaller or flash sales can shift by a day or two, but the major events listed below are reliably consistent year over year.

| Sale Event | Expected Dates | Best For | |---|---|---| | New Year Sale | Jan 1–5, 2025 | Electronics, home goods | | Super Bowl Deals | Early Feb 2025 | Electronics, accessories | | Valentine's Day Sale | Feb 10–14, 2025 | Jewelry, gifts, fashion | | 3.28 Anniversary Sale | Mar 22–28, 2025 | Sitewide — all categories | | Spring Sale | Apr 1–7, 2025 | Fashion, garden, outdoor | | 5.5 Sale | May 5–7, 2025 | Flash deals, coupons | | 6.18 Mid-Year Sale | Jun 14–18, 2025 | Electronics, appliances | | 7.7 Sale | Jul 5–7, 2025 | Summer fashion, travel | | 8.28 Brand Sale | Aug 22–28, 2025 | Branded goods, tech | | 9.9 Sale | Sep 7–9, 2025 | Fashion, back-to-school | | 10.10 Sale | Oct 8–10, 2025 | Electronics, pre-11.11 | | 11.11 Singles Day | Nov 1–11, 2025 | Everything — biggest sale | | Black Friday | Nov 28–30, 2025 | Electronics, fashion | | Cyber Monday | Dec 1–2, 2025 | Tech, accessories | | 12.12 Sale | Dec 10–12, 2025 | Year-end clearance | | Christmas & New Year | Dec 22–Jan 1, 2026 | Gifts, home, fashion |

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The 3.28 Anniversary Sale: AliExpress Turns Another Year Older

The AliExpress Anniversary Sale (also called the 3.28 sale) is one of the four flagship events of the year. It typically runs in the last week of March and marks AliExpress's founding anniversary. In 2025, the main sale day falls on March 28.

This sale is particularly strong for electronics, phone accessories, and fashion. Discounts are applied sitewide, and AliExpress typically stacks multiple coupon types — platform coupons, seller coupons, and coins — during this window.

How to prepare:

• Add items to your cart or wishlist at least two weeks before the sale starts. Many sellers lower prices leading up to the event, and having items saved lets you compare pre-sale vs. sale prices instantly.
• Collect platform coupons in the days before the sale opens. AliExpress usually releases "select" coupons worth $3–$20 off minimum spend thresholds.
• Check seller coupon packs — many stores release discounted coupon bundles (e.g., $2 off for $0.10) before the sale begins.

For a deeper breakdown of how this sale works, see our AliExpress Anniversary Sale guide.

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The 6.18 Mid-Year Sale: The Second Biggest Event

Originally a Chinese domestic sale (tied to JD.com's anniversary), 6.18 has grown into a global AliExpress event that rivals 11.11 in some product categories, particularly consumer electronics, home appliances, and large items.

The sale runs around June 14–18, with June 18 as the peak discount day. This is one of the best times of year to buy:

• Laptops, tablets, and monitors
• Smart home devices
• Power tools and workshop equipment
• Kitchen appliances

Strategy for 6.18:

• Focus on items with high base prices. A 30% discount on a $300 item is far more valuable than the same percentage off a $10 item.
• Use the AliExpress price history tool before purchasing. Some sellers inflate prices before major sales to make the "discount" appear larger. Checking price history protects against this tactic.
• Stack AliExpress coins with your purchase coupons. Coins earned from previous purchases can often be redeemed during 6.18 for additional savings. See our guide on AliExpress coins — how to earn and spend them for the full breakdown.

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The 8.28 Brand Sale: AliExpress's Premium Event

The August Brand Sale is a newer addition to the AliExpress sale calendar but has grown significantly in importance. Running around August 22–28, this event focuses on verified brand stores on the platform — think Xiaomi, Baseus, Anker, and hundreds of other established manufacturers that operate official AliExpress storefronts.

If you tend to shop brand stores rather than third-party resellers, this is your best window of the year.

What makes 8.28 different:

• Discounts apply specifically to brand flagship stores, which means you are buying directly from the manufacturer.
• Brand stores often release exclusive bundles and limited-edition products during this window.
• Warranty and authenticity guarantees are stronger when buying from a verified brand store.

Tips for 8.28:

• Follow brand stores you buy from regularly to receive notifications when their sale prices go live.
• Compare brand store prices against third-party sellers. Brand stores are not always the cheapest option, but 8.28 often brings them into competitive territory.
• If you are considering a larger electronics purchase, wait for 8.28 before buying if the timing works for you.

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11.11 Singles Day: The Biggest Shopping Event on Earth

No AliExpress sale calendar would be complete without Singles Day. The November 11 sale is not just the biggest AliExpress event — it is the largest single-day (and now multi-day) shopping event in the world by gross merchandise value.

In 2025, 11.11 will run approximately from November 1 through November 11, with the deepest discounts concentrated on November 11 itself. AliExpress typically structures the event in two phases:

• Phase 1 (Nov 1–10): Early deals, coupon collection, wishlist preparation
• Phase 2 (Nov 11): Main sale day — maximum discounts, flash deals, limited-quantity offers

What to buy on 11.11: Almost every category sees significant discounts, but the strongest savings are typically in electronics, fashion, jewelry, toys, and home goods.

11.11 preparation checklist:

1. Build your wishlist in October — add everything you might want.
2. Collect every available coupon during early November (platform coupons, seller coupons, brand coupons).
3. Check price history for wishlist items to confirm the "sale" price is actually lower than the recent average.
4. Set a budget before the sale starts — it is easy to overspend when discounts are stacked everywhere.
5. Watch flash deals closely; they often run for only a few hours and offer the deepest discounts.

For a complete breakdown of how to maximize savings on the biggest day, read our full AliExpress 11.11 sale guide.

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Black Friday and Cyber Monday on AliExpress

Black Friday has become a major event for AliExpress, running around November 28–30, immediately following 11.11. While the discounts are generally not as deep as 11.11, Black Friday has several advantages:

• Less competition for flash deals (many buyers are exhausted from 11.11)
• Strong deals on items that did not sell out during 11.11
• Cyber Monday (December 1–2) adds tech-focused discounts to extend the window

If you missed a deal during 11.11 or held off because the price did not drop far enough, Black Friday is your second chance.

Black Friday vs. 11.11 — which is better?

For most shoppers, 11.11 offers deeper discounts. But Black Friday can be better for:

• Items from Western brands that participate more heavily in Black Friday than in Chinese shopping holidays
• Electronics where 11.11 stock sold out
• Shoppers who prefer less chaos and more straightforward pricing

Our detailed AliExpress Black Friday guide covers everything you need to know about making the most of the November sale window.

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How to Prepare for Any AliExpress Sale

Regardless of which sale you are targeting, the preparation strategy is largely the same. Here are the universal tactics that work across every major event:

1. Use promo codes before and during the sale

AliExpress regularly releases promo codes through its app, social media, and partner sites. These codes can be stacked with existing sale discounts for additional savings. Keep a list of valid codes ready before the sale opens. See our AliExpress promo code guide for where to find them.

2. Track prices before the sale

One of the most common mistakes shoppers make is assuming every sale price is a genuine discount. Some sellers raise their prices in the days before a sale to make the discount look larger. Use a price tracking tool to verify that the sale price is actually lower than the recent average.

3. Check the Summer Sale for seasonal categories

If you are shopping for outdoor, garden, travel, or summer fashion items, the summer sale window (June–July) often has the best deals of the year for those specific categories. Our AliExpress summer sale guide covers the best strategies for seasonal shopping.

4. Use AliExpress coins

Coins earned through purchases, daily check-ins, and game activities can be redeemed for additional discounts during major sales. They are essentially free money if you remember to use them.

5. Watch shipping times

During major sales, order volumes spike and shipping times can increase significantly. If you need an item by a specific date, factor in potential delays when deciding which sale to target.

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Want to track prices and never miss a deal? Use our free AliExpress Price Tracker Bot on Telegram — paste any product link and get instant price history, drop alerts, and coupon notifications.

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Frequently Asked Questions

When is the next AliExpress sale in 2025?

As of March 2025, the next major sale is the 3.28 Anniversary Sale running March 22–28, 2025. After that, the 6.18 Mid-Year Sale in June is the next flagship event. Refer to the full calendar table at the top of this article for all upcoming dates.

Does AliExpress have a sale every month?

Yes. AliExpress runs at least one promotional event every month, with major events typically tied to specific dates (3.28, 6.18, 8.28, 11.11). Smaller flash sales and category-specific promotions run throughout the month between major events.

Are AliExpress sale prices genuine discounts?

Sometimes, but not always. Some sellers inflate prices before sales to exaggerate the discount percentage. The most reliable way to verify a genuine discount is to check the price history of the item before buying. A price tracking tool will show you the price over the past 30–90 days so you can confirm the sale price is actually lower than the recent average.

Which AliExpress sale has the biggest discounts?

11.11 Singles Day consistently offers the largest discounts across all categories. The 6.18 Mid-Year Sale is the second strongest, particularly for electronics. The Anniversary Sale (3.28) and Black Friday are comparable in depth, with strong sitewide discounts but typically not quite at 11.11 levels.

How early should I prepare for an AliExpress sale?

Two to three weeks before the sale start date is ideal. This gives you time to build your wishlist, compare prices against their pre-sale baseline, collect platform and seller coupons, and accumulate coins. Starting too late means missing early coupon windows and not having a price baseline to judge genuine discounts.

Can I use multiple coupons during AliExpress sales?

Yes. AliExpress allows stacking in a specific order: platform coupon applied first, then seller coupon, then coins. You cannot stack two platform coupons or two seller coupons from the same store, but you can combine one of each type along with coins redemption. During major sales, optimizing this stack can add an additional 10–20% savings on top of the base sale price.

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Final Thoughts

The AliExpress sale calendar in 2025 offers more than a dozen opportunities to save significantly on almost any product category. The key to making the most of these events is preparation: know the dates in advance, build your wishlist early, verify prices against their historical baseline, and have your coupons ready before the sale opens.

The four flagship events — the 3.28 Anniversary Sale, 6.18 Mid-Year Sale, 8.28 Brand Sale, and 11.11 Singles Day — are the most important windows to plan around. Black Friday and Cyber Monday extend the November savings period and offer a second chance at deals that sold out during 11.11.

Whatever the next AliExpress sale is when you are reading this, the strategies in this guide will help you approach it prepared rather than reactive — and that is where the real savings are found.